12 Twitter Marketing Tips From the Pros

Are you using the latest Twitter marketing tactics?

Do you want to raise the bar on your Twitter marketing?

We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing.

In this article you’ll discover 12 Twitter marketing tips to help you get the most out of Twitter today.

12 twitter tips from pros

Find 12 pro tips for improving your Twitter marketing.

#1: Match Emails With Customer Usernames

kristi hines twitter pic

Kristi Hines

Want to get to know prospective and current customers on Twitter?

SocialBro has a great feature that allows you to upload a list of email contacts and match them to corresponding Twitter handles. Once the process is complete, you can do a variety of things, including analyze the demographics, audience size, keywords they tweet and much more.

socialbro search results

SocialBro automatically matches emails to Twitter usernames.

I find it most helpful to add customers to a specific Twitter list. That way it’s easy to follow their conversations, get to know what content they like and engage with them. What a great way to learn more about your customers and build stronger relationships!

Kristi Hines is a freelance writer and author of Kikolani.

#2: Stop Tweeting Headlines

aaron lee twitter pic

Aaron Lee

One mistake marketers make when they tweet an article is to simply use the headline, which can be a little boring and seem lazy.

Instead of tweeting the article using headlines generated automatically from a blog post, I put more effort into the descriptions I write in my tweets, especially for my own blog posts.

askaaronlee tweet with article quote

This tweet shares a thought from a Social Media Examiner article instead of the headline.

Here’s how:

  • Add thoughts and opinions based on the article.
  • Take retweetable quotes from the article; for example, “Twitter is like an online cocktail party where conversations are quickly established.”
  • Ask questions to get people curious about the blog post.

When I add personalized descriptions like the three mentioned above, I get better results. It’s made a huge difference in terms of clicks and shares.

The best part about this tip? You can use all three methods to tweet the same blog post multiple times. It’s my little secret to get word out quicker without looking like I’m spamming your timeline.

Aaron Lee is a social media manager working at PostPlanner.

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