Using Click-to-Call to Capture Mobile Audiences

Mobile search prompted 30 billion calls to businesses in 2013, and BIA/Kelsey forecasts that number could be as high as 70 billion in 2018.

Moreover, 70% of mobile searches within Google result in a call to a business. Google Ads alone prompt 40 million calls each month. The majority of those calls last six minutes or more. Now those are qualified leads!

Those numbers reflect the staggering amount of business (and revenue) up for grabs, and your business can’t afford to miss out on those calls.

Use the following guide to start enticing your target audiences to click-to-call.

Read more: http://www.marketingprofs.com/opinions/2014/26037/using-click-to-call-to-capture-mobile-audiences

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